The Sunk Cost Fallacy

April 24th, 2017|Business|

Perception: You make rational decisions based on the future value of your investments. Truth: Your decisions are influenced by emotional attachment. The more you invest in something, the harder it is to abandon or change it. This is [...]

Writing For the Web vs. Writing For Print

April 17th, 2017|Design|

Long before I became a web designer I was a dance instructor. I taught for many years, and during that time I noticed something funny. Musicians often had a difficult time learning to dance. It seemed counter-intuitive considering [...]

Client Website – Kilgore Blackman

April 10th, 2017|Clients|

Kilgore Blackman is a hardware and building materials store in Salem, Oregon. Mendocino Forestry Products is one of their largest suppliers, and because of their relationship, Mendoco approached us about building a new site for Kilgore Blackman. Because of Kilgore [...]

Is WordPress Right for You?

March 20th, 2017|WordPress|

We specialize in building WordPress websites, so obviously we're biased. In the spirit of embracing our bias we made a list of possible types of websites you can build using WordPress, and a list of major websites that are [...]